ChatGPT mobile app hits $2B in revenue since 2023 launch

OpenAI’s ChatGPT mobile app has generated $2 billion in global consumer spending since launching in May 2023, with revenue surging 673% year-over-year in 2025 alone, according to new data from Appfigures, a mobile app analytics firm. The explosive growth demonstrates ChatGPT’s dominance in the AI assistant market, where it leads competitors by massive margins in both downloads and revenue per user.

What you should know: ChatGPT significantly outperforms other AI assistants in key financial metrics across mobile platforms.

• The app has been downloaded 318 million times in 2025, representing 2.8 times more downloads than the same period last year.
• ChatGPT leads in global lifetime revenue per install at $2.91, followed by Claude at $2.55, Grok at $0.75, and Microsoft Copilot at $0.27.
• So far in 2025, ChatGPT has earned $1.35 billion in mobile revenue—53 times more than second-place Grok’s $25.6 million.

Geographic breakdown: India leads in total downloads while the U.S. dominates spending patterns.

• India accounts for 13.7% of ChatGPT’s lifetime installs, followed by the U.S. with 10.3%.
• However, U.S. users generate nearly 40% of the app’s total revenue to date, with average spending per download reaching $10.
• Germany ranks as the second-highest revenue market at 5.3% of total spending.

Competitive landscape: The data reveals how timing and platform strategy impact AI app performance.

• Grok’s lower revenue metrics may reflect its delayed mobile launch—while xAI introduced the chatbot in November 2023, the standalone iOS app didn’t arrive until January 2025, with Android following in March.
• The revenue gap persists despite recent claims by Elon Musk that Apple unfairly favors OpenAI, making it “impossible” for other chatbots to top App Store charts.

Why this matters: These metrics demonstrate ChatGPT’s commanding lead extends far beyond simple download counts to actual user engagement and willingness to pay for premium features, establishing a significant moat in the competitive AI assistant market.