Facebook revives job board shuttered in 2023 amid AI disruption hampering youth employment

Facebook is reviving its job board feature after shuttering it in 2023, specifically targeting young adults seeking entry-level positions amid growing concerns about AI’s impact on the job market. The move comes as recent graduates and young workers face a challenging employment landscape, with some experts predicting AI could eliminate up to 50% of entry-level jobs within the next five years.

What you should know: Job listings are returning to Facebook Marketplace for US users on Android and iOS, focusing on local entry-level, trade, and service industry positions.

• The feature will be available to all adults 18 years and older, with users able to search job openings and receive personalized recommendations based on browsing history.
• Employers and job seekers can communicate directly through Messenger to ask questions or schedule interviews.
• Job listings will also appear on Facebook Groups and Pages for official brands.

The big picture: This revival coincides with a perfect storm hitting entry-level employment—a broader job market slowdown combined with AI automation displacing traditional starter positions.

• A Stanford study estimates that growing AI adoption is causing companies to decrease hiring for entry-level work.
• Many young job seekers, including recent college graduates, are struggling to find employment in the current market conditions.

What the experts are saying: AI’s threat to entry-level positions is becoming increasingly stark, according to industry leaders.

• Dario Amodei, CEO of Anthropic (an AI safety company), has predicted that “AI could eliminate up to 50% of all entry-level jobs, potentially causing unemployment to reach as high as 10-20% in as little as one to five years.”

Competitive landscape: Meta’s job board revival puts it in direct competition with emerging AI-powered hiring platforms.

• Last month, rival OpenAI announced it’s developing an AI-powered hiring platform that will “find the perfect matches between what companies need and what workers can offer,” according to Fidji Simo, CEO of OpenAI’s applications division.

Why this matters: The timing suggests Meta recognizes both an opportunity and a responsibility—helping young workers navigate an increasingly AI-disrupted job market while potentially capturing a share of the recruitment technology space that’s being transformed by artificial intelligence.